How Do You Hold Employees Accountable For Their Positions?

How Do You Hold Employees Accountable For Their Positions?

by | Jan 30, 2019 | Collections, Dentistry, Featured Dentistry, Featured Optometry, Featured Veterinary, Financial, Hot Tips, Improving Net Income, New Patients, Optometry, Popular, Practice Areas, Quality of Life, Staff Management, Staff Training, Veterinary

Surveys show that workers are happiest when they are productive and are contributing to the success of the group in which they work. To boost morale, efficiency and longevity of workers, one must: understand the importance of one’s production, know exactly what one is...
Generating New Patients by Using Surveys

Generating New Patients by Using Surveys

by | Dec 13, 2018 | Collections, Dentistry, Featured Dentistry, Featured Optometry, Featured Veterinary, Financial, Hot Tips, Improving Net Income, Optometry, Popular, Practice Areas, Veterinary

How do you market for new patients in a cost efficient and effective manner? Starting with internal marketing is always the best approach­, as it produces the most cost effective return, which is of utmost importance in managing a practice. Surveys are one method of...
Optimize Your Marketing

Optimize Your Marketing

by | Oct 9, 2017 | Articles, Dentistry, Featured Dentistry, Featured Optometry, Featured Veterinary, Marketing, New Patients, Online Strategy, Optometry, Popular, Practice Areas, Staff Training, Veterinary

In today’s economic climate a great deal can be said for the benefits of marketing effectively. There are many mediums for marketing a practice – referrals from existing patients/clients are normally the best and most cost effective means of getting new...
Get Your Promotion Organized: A Promotion and Marketing Calendar – Part 1

Get Your Promotion Organized: A Promotion and Marketing Calendar – Part 1

by | Apr 27, 2017 | Dentistry, Featured Dentistry, Featured Optometry, Featured Veterinary, Hot Tips, Marketing, Optometry, Practice Areas, Veterinary

Have you ever noticed that you have all sorts of great marketing and promotional ideas that you just never seem to put into action? Do you realize during a staff meeting that those brilliant ideas that captured everyone’s attention and agreement in the previous...
Marketing and Promotion Ideas for Your Practice

Marketing and Promotion Ideas for Your Practice

by | Jan 7, 2017 | Articles, Dentistry, Featured Dentistry, Featured Optometry, Featured Veterinary, Marketing, New Patients, Online Strategy, Optometry, Popular, Practice Areas, Staff Training, Veterinary

In my nearly 23 years of delivering practice management training and consulting, I’ve found that of all of the marketing techniques available, properly asking for referrals is easily one of the most useful marketing and promotional ideas for your practice. There are...
Get Your Promotion Organized: A Promotion and Marketing Calendar – Part 1

How to Set Reminders for Continual Services (Recall)

by | Feb 5, 2016 | Dentistry, Featured Dentistry, Featured Optometry, Featured Veterinary, Improving Net Income, Managing Online Reviews, New Patients, Optometry, Practice Areas, Staff Training, Veterinary

Whether you are using an automatic reminder system, or it is someone’s job function to send out reminders; or a combination of both. The below information will be highly beneficial to increase your appointments scheduled, reactivating clients/patients and having...