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Optimize Your Marketing

Optimize Your Marketing

In today’s economic climate a great deal can be said for the benefits of marketing effectively. There are many mediums for marketing a practice – referrals from existing patients/clients are normally the best and most cost effective means of getting new...

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Marketing and Promotion Ideas for Your Practice

Marketing and Promotion Ideas for Your Practice

In my nearly 23 years of delivering practice management training and consulting, I’ve found that of all of the marketing techniques available, properly asking for referrals is easily one of the most useful marketing and promotional ideas for your practice. There are...

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The Key to Effective Marketing: Surveys

The Key to Effective Marketing: Surveys

Surveys can save you time and wasted effort. By properly utilizing surveys, you will not be shooting in the dark when you implement a new idea. You will not be left wondering why people are not coming back to your practice. You will know what your public needs and...

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Search Engine Marketing –

Why Does SEO Matter More In a “Down Economy?’ By Lisa Thayer, GoldfishNetwork.com The question on many business owners’ minds today is “How should I market my company given the current state of the economy?” The short answer is by placing your marketing dollars in...

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