Articles

The goal of The Practice Solution Magazine is to provide practice owners with practice management information that will assist them in achieving success.

The Key to Effective Marketing: Surveys

The Key to Effective Marketing: Surveys

Surveys can save you time and wasted effort. By properly utilizing surveys, you will not be shooting in the dark when you implement a new idea. You will not be left wondering why people are not coming back to your practice. You will know what your public needs and...

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Public Relations and Social Responsibility

Public Relations and Social Responsibility

This article concerns the benefits of getting out of the office and getting actively involved in your community. Whether it’s sponsoring your local little league team, encouraging your area’s children’s museum to do an eye screening or “Celebration of Smiles”...

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How to take ownership of your Google+ and Yelp pages

How to take ownership of your Google+ and Yelp pages Over the past few months we’ve done several articles about consumer reviews and their importance. A question I often get asked has to do with claiming one’s business page in Google+ and Yelp. Many practice owners...

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The Truth About Referral Marketing

The Truth About Referral Marketing In my nearly 23 years of delivering practice management training and consulting, I’ve found that of all of the marketing techniques available, properly asking for referrals is easily the most useful. There are several reasons for...

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Getting Your Staff on the Same Page

Getting Your Staff on the Same Page

  This article is a continuation of Critical Practice Foundations. If you haven’t done so yet, we recommend reading the first article to get a better context. The Staff Meeting One very important activity you, as the owner, should implement is a...

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Real Office Policy Examples and Checklist

Below is a list of items that should be included in any basic office policy or policies: Patient Relations Sexual Harassment Orientation and Training Work Hours Fringe Benefits Solicitation Equal Opportunity Statement Terms of At-Will Employment...

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